ANU Earth specialises in effective, natural, anti-ageing skin health products and natural eco-soy wax candles. My mission is to help you (and the environment) feel, smell and look better. My name is Caitríona Breathnach and I’m the owner of ANU Earth
I hand make all of my products, using safe, sustainable, natural, plant based ingredients and therapeutic essential oils. My skincare range contains the nutrient dense seaweed , Carrageen Irish Moss for nourished, healthy, radiant skin. For the candle range, I use 100% natural Eco-soy wax, a renewable resource. I scent them with therapeutic essential oils. The range offers many health and wellness benefits.
I make the products in my workshop in the Dublin mountains. Along with purchasing them online, you can pick them up in my shop. This is located in the craft courtyard in South Dublin’s beautiful Marlay Park.
I founded the business shortly after the birth of my children. Over the years, I had begun to develop reactions to ingredients in skincare products and after having children, I wondered about the unnecessary chemicals in the everyday things my family was using; things as basic as soap and bubble bath Because of this, I learnt how to provide a better alternative by creating cold processed soap, hand made balms and moisturisers that are safe, natural and what’s more – actually good for skin. Every ingredient is added for its specific skin benefit. What’s not added is equally important.
Upon conducting research I discovered the benefits of including Carrageen Irish Moss in my skincare products. This edible seaweed from the Atlantic ocean, is rich in antioxidants and nutrients. The moss has been harvested in Ireland for centuries for medicinal purposes and offers many health benefits. When included in skincare formulations, it has a wonderful ability to help the skin to attract and retain moisture and so, keeping it soft and supple. It’s also loaded with skin health vitamins and minerals which promote cell renewal and tissue repair, along with the production of collagen to keep our skin younger looking.
Initially, I started a small business to test the market for natural skincare. My customers loved the results. From improving psoriasis, to a healthy glow, it was tolerated by sensitive skin. It reduced acne breakouts for some and promoted healing for eczema in others. .
A long time friend and fan, Emer Halpenny encouraged me to develop the range and re-brand my business. Together we founded ANU Earth, named after the Goddess of land and sea, ANU, earth mother of the Celts.
We conducted clinical trials and added a natural eco soy wax candle range and perfume oil. In 2018 we secured a shop in the Marlay Park Courtyard (which I still share with Patricia Fitzgerald of Healing Creations). Here, customers can return their empty candles and skincare containers for credit in a refill to reuse scheme.
Emer and I worked together until the start of the Pandemic. She is still the voice of the brand and looks after my social media.
Like the Goddess Anu, we hope to bring health, renewal and the secrets of inner beauty to the world.
Be an Anu Goddess